FrankLP

The "live" video/footage leading up to the reveal was better and more entertaining than the actual reveal IMHO. I expected the reveal to show more of the Z06 versus the presenter. I think the Stingray's reveal was executed much better.

BMadden

Yeah, for a second there I thought they had moved the big event to Monaco.

Mopar Jimmy

That was LAME AS HECK for such an awesome new Corvette that is the fastest one ever made!!

90 percent of the video was the caravan going to the unveiling.

To make matters worse the darn video did not even show the C7 Z and C7 R side by side or any simultaneous visuaul shots at all (REALLY, that is LAME)!!!!! Big Marketing fail!!!!!

lake_bueller

What we learned during this press release?

That the new Chevy Silverado was named North American Truck of the Year. I think that was mentioned more than the term "Z06".

Oh yeah....corvettez06.com STILL doesn't exist

SUB VETTE

Chevrolet.com gives all the specs and some decent verbage. Forget the reveal.

B747VET

This was not a reveal for you or me. It was a quick and dirty reveal/introduction for the global automotive press. After which they invited everyone in the press to come up on the platform for one-on-one Q&A's with the Corvette design, manufacturing, and racing team members.

You and I were invited to watch a show for these people. They've got a whole year to sell you and me.

CarBoy

If you like your standard transmission you can keep it.....

JC7

Damn Hot Ride! the C6 is lost in the dust!!!

SUB VETTE

Also found a very good detailed presentation of the new Z06 on the corvette museum website www.corvettemuseum.org

o2baZR1

I felt the exact same way. I HATE music in car vids, like those on youtube for example. It is annoying as holy hell and during a reveal it's even worse. At the same time, I'm sure you heard it for a second or two when they first fired up the 'R' and that thing was freakin' raucous! Like music to my ears, and I'm sure many others', but I wouldn't be surprised if someone at GM thought that from a marketing perspective, that was a bit too raw for a stage presentation. They could have easily remedied that though by just letting us hear some revs on the Z06 when it came out. You can't drive it or even sit in it, so the only visceral thing you can really experience is the rumble. That would have been a tasty element to add to the presentation IMO.

I remember back before the C7 reveal Jan 2013 when Tadge went on for 15 minutes just about the new flags. I really would liked to have seen them spend much more time presenting details of the C7 Z06, even if it included some info we've already heard. We've waited months for this event and a bunch of us stayed awake all night. They should have made more of a fuss over it. The reveal may have been targeted mostly for the press, but IMO they'd have been better off to include the general public as more than just incidental spectators.

tonypittman

Did that dude really do that fist pump action after he said "the big nasty"? OMG.

o2baZR1

if "the big nasty" ended up being the chosen label, makes one wonder what labels they rejected. gonna look weird if they actually use that in-print in adverts. coulda just as well been the label of the next Carl's Junior creation

tonypittman

I was actually OK with "Big Nasty". But, that fist pump action. Really? LOL

nevillej

There are numerous U-Tube links that are available for viewing, regarding pricing a fully loaded Z06 is supposed to be under 100K, how much under who knows since there are 3 levels of downforce packages available with the Z07 package being at the high end. You can go to chevy.com for some minimal spec requirements but a minimum of 625HP/635 Ft lbs of torque should get most people's juices flowing. Obviously this is basically a track ready car, for me anyway I don't track my current car so this would be more car than I could handle without some training, I bet they will offer the 3 day racing school training on this model like they did with the ZR1 but time will tell. I would be very satisfied with a used stingray with low milage that will become available by those trading up to buy one of these.

Michael A

Couldn't agree more.

It's not like the top management can't say they didn't know anything about this marketing failure. They were front and center!

GM still has a bunch of management that needs to go. It's the 21st century, and these old geezers act like it is 1970. They already had one bankruptcy. Market shares have plummeted. Are they shooting for a second bankruptcy?

GM is setting up an app store for their cars (finally!), yet the developer license agreement is written such that GM can steal your app including source code, without notification, and without licensing fees. Who's going to invest in developing GM apps? I really get the impression, that when it comes to digital technology, GM is out of their league.

Time for some fresh blood, and ideas from people who keep up with the times.

Michael

tonypittman

That licensing is undoubtably the work of their CIO. If you research him, you'll find a trail of such agreements.

User24

The music was awesome, for a c4 or c5 reveal.

Yorgaki1

The reveal was great in person. I don't know how it was presented on line, but from my seat (first row behind the execs), it was exciting. These guys were like excited parents with their new baby. Unfortunately the passion they have for the car may not have translated well over the internet. The c7r literally shook the ground. Lots of press, great sound and lighting, and the cars had great presence on stage.

THE PRESS


THE HAPPY PARENTS:


THE SOUND IN PERSON: (TURN IT UP)
http://www.youtube.com/watch?feature...mKwR39Fs#t=487