rx4life

If a dealer sells me a C7 at supplier pricing, does GM rebate some of the savings to the dealer or does the dealer "eat" the whole discount?

waynelittle1

GM gets reimbursed by the dealer, but a very small amount....not the whole discount...more like a couple hundred dollars...spent most of my career in GM stores...used to be more money...not anymore.

Modshack

which is why many dealers won't do a discount deal on a hot car

mjw930

Supplier price is slightly above invoice so they get that plus a small amount from GM and the entire 3% holdback but they do lose the potential profit a full price deal brings. Oh, and they get credit for the sale which helps allocation as well as sales targets for quarterly bonuses.