Potental C7 local dealer issue
#1
Le Mans Master
Thread Starter
Potental C7 local dealer issue
So here is my problem,
There is a Chevy dealership in my small town that has been here since the 40s. Most everyone in town buys from this dealership. The owner is a really nice guy with an excellent reputation. When I took my 2012 C6 in for servicing, he acted real hurt I didn't buy from him (the deal I got in a nearby major city was significantly better then the deal I knew I could get it from any of his salesmen)
I will be buying a C7 sooner or later and my honestly, my first thought is to buy it from this small local dealer, but once again, I am sure one of the really well established forum dealers will give me a significantly lower price. I did tell the local guy I would give him the chance to meet or beat a forum price and in response he mumbled something unintelligable, but the non verbals I observe were classic, "I don't think I will do that"
I am between a rock and a hard place here. My wife's whole family lives in this little town and they all have been buying chevys from this guy for decades.
I would rather not be ex-communicated from the family..
Any ideas?
There is a Chevy dealership in my small town that has been here since the 40s. Most everyone in town buys from this dealership. The owner is a really nice guy with an excellent reputation. When I took my 2012 C6 in for servicing, he acted real hurt I didn't buy from him (the deal I got in a nearby major city was significantly better then the deal I knew I could get it from any of his salesmen)
I will be buying a C7 sooner or later and my honestly, my first thought is to buy it from this small local dealer, but once again, I am sure one of the really well established forum dealers will give me a significantly lower price. I did tell the local guy I would give him the chance to meet or beat a forum price and in response he mumbled something unintelligable, but the non verbals I observe were classic, "I don't think I will do that"
I am between a rock and a hard place here. My wife's whole family lives in this little town and they all have been buying chevys from this guy for decades.
I would rather not be ex-communicated from the family..
Any ideas?
#2
Team Owner
"Hey Bill, here is the quote I got from the big stealership, are you going to match it? The ball is in your court. I WANT to give you my business......call me."
#4
Team Owner
#5
Le Mans Master
Thread Starter
#6
Team Owner
#8
Racer
If the dealer isn't interested in meeting/beating the price after all the cars your extended family has bought from him then tell him to get lost. Why should you have any loyalty to him when you get nothing?
#9
Moderator
I don't see the issue here. Your job is to pay the lowest price possible. If the local dealer can't match the price from the dealership in the "nearby major city" you certainly have no obligation to buy local. This "loyalty" needs to be a two way street. If the local does not reward your family's loyalty by giving you a competitive price, then you certainly owe no loyalty to him.
#10
Tech Contributor
Member Since: Aug 1999
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When I bought my vette, I went in to Les Stanford and told them I have selected them to do my warranty and service work. They were very pleased at that arrangement....more people should take that approach, and more dealers should accept the facts....there are many reasons besides 'financial' why you don't buy from the closest dealer.
#11
Melting Slicks
#12
Le Mans Master
I don't see the issue here. Your job is to pay the lowest price possible. If the local dealer can't match the price from the dealership in the "nearby major city" you certainly have no obligation to buy local. This "loyalty" needs to be a two way street. If the local does not reward your family's loyalty by giving you a competitive price, then you certainly owe no loyalty to him.
#13
Safety Car
You already offended everybody when you bought the C6 so it's no big deal if you do it again...
The deal was that a dealer had to sell 4 new Corvettes during the last year to be eligible to get a new 2014 Corvette. So find out if your local guy is alloted a 2014 Corvette. If not, you have no choice but to go elsewhere. Nobody can be offended.
And if he can get a 2014 and charges MSRP, you won't do much better shopping elsewhere, at least for a while.
Until some time in the eighties the markup on a new Corvette was 24%, now it's about half that. So even if you have to pay MSRP it's not as painful.
The deal was that a dealer had to sell 4 new Corvettes during the last year to be eligible to get a new 2014 Corvette. So find out if your local guy is alloted a 2014 Corvette. If not, you have no choice but to go elsewhere. Nobody can be offended.
And if he can get a 2014 and charges MSRP, you won't do much better shopping elsewhere, at least for a while.
Until some time in the eighties the markup on a new Corvette was 24%, now it's about half that. So even if you have to pay MSRP it's not as painful.
#14
Technically, your dealer doesn't have to be hurt or offended, afterall ur servicing your car at his place rather then somewhere else, so you are giving him your business. Granted the service doesn't equal the price of a new corvette, but as Zymurgy loyalty works 2 ways.
#15
So here is my problem,
There is a Chevy dealership in my small town that has been here since the 40s. Most everyone in town buys from this dealership. The owner is a really nice guy with an excellent reputation. When I took my 2012 C6 in for servicing, he acted real hurt I didn't buy from him (the deal I got in a nearby major city was significantly better then the deal I knew I could get it from any of his salesmen)
I will be buying a C7 sooner or later and my honestly, my first thought is to buy it from this small local dealer, but once again, I am sure one of the really well established forum dealers will give me a significantly lower price. I did tell the local guy I would give him the chance to meet or beat a forum price and in response he mumbled something unintelligable, but the non verbals I observe were classic, "I don't think I will do that"
I am between a rock and a hard place here. My wife's whole family lives in this little town and they all have been buying chevys from this guy for decades.
I would rather not be ex-communicated from the family..
Any ideas?
There is a Chevy dealership in my small town that has been here since the 40s. Most everyone in town buys from this dealership. The owner is a really nice guy with an excellent reputation. When I took my 2012 C6 in for servicing, he acted real hurt I didn't buy from him (the deal I got in a nearby major city was significantly better then the deal I knew I could get it from any of his salesmen)
I will be buying a C7 sooner or later and my honestly, my first thought is to buy it from this small local dealer, but once again, I am sure one of the really well established forum dealers will give me a significantly lower price. I did tell the local guy I would give him the chance to meet or beat a forum price and in response he mumbled something unintelligable, but the non verbals I observe were classic, "I don't think I will do that"
I am between a rock and a hard place here. My wife's whole family lives in this little town and they all have been buying chevys from this guy for decades.
I would rather not be ex-communicated from the family..
Any ideas?
According to the above article, the dealership will have had to have sold at least four Corvettes in 2012. If the dealership you mentioned did not do that in 2012, you're good to go. Just order the car from the forum dealer at the best price and have it drop shipped to your local dealer and have them do the delivery. Win Win!!!
#16
Melting Slicks
Its simply a question of Economics. I have always told my local dealer, I dont have to have the best price but I would rather buy local and to do that I need to have very competitive price. When the C7's come out, just about anyone is going to pay more for the Corvette. Thats why I usually have no problem in waiting a while. I guess I have gotten older and buying a new car, any car, is just not all that important to me anymore...
#17
Melting Slicks
When I purchased my Z, I could have gotten it for $60k from a forum dealer, but I purchased it locally for about $800 more - for that amount of money, it was woth it for me. Plus, I would have paid for delivery, etc.
#18
Safety Car
Would your local dealer willingly give you $3000 for essentially no reason? Doubtful. Then why should you do it for him? Remember - it's just business, nothing personal. I wouldn't lose a moment's rest over something like this.
#19
Race Director
Get prices from a number of dealers than give your local dealer a chance to match prices or come close. If he doesn't, purchase from the lowest one.
#20
Business is business. I want to do business with my local Chevy dealer as well, but if someone on the forums offers a significantly better price, I have no issue taking the money elsewhere.